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Content to drive change.

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Yarn is a storytelling studio for conscious business.

 

YARN EXISTS TO TELL THE STORIES OF INDIVIDUALS,
BRANDS AND ORGANISATIONS MAKING A
POSITIVE IMPACT ON THE WORLD

 

good folks I’VE worked with

THE B.GOOD BLOG IS WHERE I TALK TO
GOOD HUMANS DOING GOOD THINGS. 

 
b.good
Vincent Stanley: Director of Philosophy, Patagonia
Vincent Stanley: Director of Philosophy, Patagonia

Vincent Stanley has worked for Patagonia his whole life and, alongside his uncle and Patagonia’s founder Yvon Chouinard, has built a business more passionate about the environment than it is about profit.

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Meeting a Death Doula
Meeting a Death Doula

Helen Callanan has been working with people approaching the end of their life for over 30 years. What’s one of the major things she’s learned from all her experience? How to live.

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Better Business: The Power of B Corps
Better Business: The Power of B Corps

Described by the CEO of Patagonia as being one of the most important movements of our lifetime, there has never been a better time to become a certified B Corp business. As a global collective, B Corps are showing how business can be used as a force for good and not just profit.

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Why Kester Black Became a B Corp
Why Kester Black Became a B Corp

Bestowed with the title of only beauty company in the world to be a B Corp, we caught up with Kester Black founder Anna Ross to talk responsible business and ethical beauty.

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“Nikki is not just a great writer, she is an intelligent thinker and strategist. It's not easy to find good, senior talent like Nikki and we trust her with even our most complicated problems to solve– she can navigate murky information, complex hierarchies of people, and the most challenging subject matter. There's not many outsiders we can rely on, but we can always rely on Nikki.”

– Tait Ischia, Head of Content, Today

 
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